Let's Talk Business: Transforming Ideas into Action

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Have a business idea but not sure how to get it off the ground? Never taken any business courses in college yet you would like to become an entrepreneur?  Whether you are launching a new for-profit company or want to open an online store, it is important to have a basic understanding of business before you dive in to your new venture. Learn the basics of building and running your own business through this 2-day course. 

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Denise Boggs Eisenhauer, MS, MBA

Individuals who may be thinking of returning to the workplace after time at home or individuals who may be thinking of launching their own business venture but may have no formal business background. This course is best taken at early stages of the business development process.  

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Objective 1

Strategy· 

Apply strategic decision making to determine the potential success of a business venture, through the use of strategic thinking frameworks· Apply strategic thinking to creation of mission, vision and values statements

Objective 2

Economics · Utilize the principles of economics

Objective 3

Financial Management · Use financial tools such as breakeven analysis, accounting statements, and budgets to analyze businesses and business opportunities

Objective 4

Marketing· Apply marketing theory and frameworks to identify a target customer, develop positioning statements, and determine marketing channels

Objective 5

Operations· Understand operations of a business is a series of deeply integrated process which can be examined for efficiency and effectiveness

Objective 6

Organizational Development and Behavior · Understand basic business and organizational structures and discuss implications for a business· Understand the basic components of managing people and apply to a business venture

Objective 7

Leadership· Distinguish between various leadership styles and determine what style should be used at what time· Understand and predict the best communication styles to use in various situations

We do not offer direct legal and accounting advice for our clients related to the corporate structure of their potential company (LLC, S-Corp, Sole Proprietorship) , however we do offer a high level overview of the various options so that upon meeting with a legal team or accountant you have the basic fundamentals of various organizational and business structures.